30 Ideas for Your Newsletter, Blog, and Social Media Posts
Promoting your expertise with shareable content relevant to real estate or your community is a great 市场营销 technique. Here are 30 topics to try, and some may be a springboard for other ideas.
- Explanations of steps of the 购买, 销售,or leasing process
- Insider tips on listing photography (best time of day or weather for taking photos, home features that are the most popular to highlight)
- 布置和装饰技巧
- 本地市场统计数字
- 按揭的种类
- 购房者援助计划
- Ways to boost a credit score (see Share This for help)
- 卖家常犯的错误
- 常见的购买错误
- Tips for 卖家 while their home is on the market (flexibility about showings, hiring or scheduling for regular house cleaning, storing extra furniture to open the space)
- Seasonal tips on locals' favorite nearby destinations, 像南瓜块, 树的农场, 或者节日灯展
- List of locals' favorite photo spots (park for family photos, graffiti wall for Instagram shots)
- Tips for 买家 on staying organized and focused during their home search
- Where your market data comes from and what makes it accurate
- 验房须知
- Explanation of title insurance
- 资源 for new residents (contact information for the electric and gas companies)
- List of community recreation centers in your farm area
- List of dog parks in your community
- List of hiking/biking trails in your community
- 闭幕的时候会发生什么
- Simple repairs that will give 卖家 the best return
- Tips from a local company about how to maintain HVAC systems
- The difference between a REALTOR® and a license holder who is not a member
- Interesting historical facts about your city
- Restaurant and business openings in the area
- Where to take out-of-town visitors to best showcase your community
- Information on local sports leagues for kids and adults (kickball leagues, soccer leagues)
- Upcoming events in your community (high school sports and farmers markets)
- School information from the local district (first and last days of school)
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